Privacy

We appreciate your interest in our website. Protecting your privacy is very important to us. Below we inform you in detail about the handling of your data.

Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is given in the subsequent processing operations.

"Personal data" means any information relating to an identified or identifiable natural person.

Server log files
You can visit our website without providing any personal information. Every time you access our website, usage data is transmitted through your Internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page called up, the date and time of the call, the amount of data transferred and the requesting provider. This data is used exclusively to ensure trouble-free operation of our website and to improve our offer. It is not possible to assign this data to a specific person.

Collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, email address, message text) only to the extent you have provided. The data processing serves the purpose of establishing contact. By sending your message, you agree to the processing of the transmitted data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the revocation. We only use your e-mail address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Use of Google reCAPTCHA
We use the reCAPTCHA service from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. The query serves the purpose of distinguishing whether the input is made by a human or by automated, machine processing. The query includes sending the IP address and any other data required by Google for the reCAPTCHA service to Google. For this purpose, your input will be transmitted to Google and used there. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha will not be merged with other Google data. Your data may also be transmitted to the USA. An adequacy decision by the European Commission, the "Privacy Shield", is in place for data transfers to the USA. Google participates in the "Privacy Shield" and has submitted to the guidelines. By confirming the query, you consent to the processing of your data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/privacy/ads/
customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and to simplify order processing. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the revocation. Your customer account will then be deleted.

Data collection when writing a comment
When you comment on an article or a contribution, we collect your personal data (name, e-mail address, comment text) only to the extent provided by you. The processing serves the purpose of enabling comments and displaying comments. By submitting the comment, you agree to the processing of the transmitted data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the revocation. Your personal data will then be deleted.

When your comment is published, the name and email address you provided will be published.

Collection, processing and use of personal data when placing orders
When you place an order, we only collect and use your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Non-provision means that no contract can be concluded. The processing takes place on the basis of Art. 6 (1) lit. b GDPR and is necessary for the fulfillment of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners that we need to process the contractual relationship or service providers that we use in the context of order processing. In addition to the recipients named in the respective clauses of this data protection declaration, these are, for example, recipients of the following categories: shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping dealers. In all cases, we strictly observe the legal requirements.

Use of the e-mail address for sending newsletters
Irrespective of contract processing, we use your e-mail address exclusively for our own advertising purposes for sending newsletters, provided you have expressly consented to this. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.

Your data will be passed on to a service provider for e-mail marketing as part of order processing. A transfer to other third parties does not take place.

Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
shopify, 57 Erb Street West,Waterloo, ON, Canada, N2L 6C2.

Using PayPal
All PayPal transactions are subject to the PayPal Privacy Policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE

Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic character string that enables the browser to be clearly identified when the website is called up again. We use cookies for the purpose of making our offer more user-friendly, more effective and more secure. Furthermore, cookies enable our systems to recognize your browser even after you have changed pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.

We also use cookies on our website for the purpose of enabling an analysis of the surfing behavior of our website visitors.

Furthermore, we use cookies for the purpose of addressing site visitors on other websites with targeted, interest-based advertising.

The processing takes place on the basis of § 15 (3) TMG and Art. 6 (1) lit. f GDPR from the legitimate interest in the above-mentioned purposes.
The data collected from you in this way is pseudonymized by technical precautions. An assignment of the data to your person is therefore no longer possible. The data will not be stored together with other personal data from you.
You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can use the links below to find out how you can manage (including deactivate) cookies in the most important browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Use of Google Analytics
We use the web analytics service Google Analytics from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies, which enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. Your data may be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA. The processing takes place on the basis of Article 6 (1) lit. f GDPR from the legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent the data generated by the cookie and related to your use of the website (including your IP address) being sent to Google and the processing of this data by Google by using the browser plug-in available under the following link. Download and install in [ https://tools.google.com/dlpage/gaoptout?hl=de ]. You can set an opt-out cookie to prevent Google Analytics from collecting data across devices. Opt-out cookies prevent future collection of your data when you visit this website. You must opt-out on all systems and devices used for this to have full effect. If you click here, the opt-out cookie will be set: Disable Google Analytics (javascript:gaOptout()).
You can find more information on the terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ .

Use of Google Inc.'s remarketing or "Similar Audiences" function.
We use the remarketing or "similar target groups" function of Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. This function serves the purpose of analyzing visitor behavior and visitor interests.
Google uses cookies to analyze website usage, which forms the basis for creating interest-based advertisements. Visits to the website as well as anonymous data about the use of the website are recorded via the cookies. There is no storage of personal data of visitors to the website. If you then visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA.
The processing takes place on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest of targeting visitors to the website with advertising by placing personalized, interest-based advertisements for visitors to the provider's website when they visit other websites Visit on the Google Display Network.
You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
You can permanently disable the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can deactivate the use of cookies by third-party providers by calling up the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the additional information provided there on opting out.
You can find more information about Google Remarketing and the associated data protection declaration at: https://www.google.com/privacy/ads/

Use of Google Adwords conversion tracking
We use the online advertising program “Google AdWords” on our website and, in this context, conversion tracking (evaluation of visits). Google Conversion Tracking is an analysis service provided by Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you click on an ad placed by Google, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google AdWords customer receives a different cookie. As a result, there is no way that cookies can be tracked through AdWords advertisers' websites.
The information obtained using the conversion cookie is used to generate conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified. The processing takes place on the basis of Article 6 (1) lit. f GDPR from the legitimate interest in targeted advertising and the analysis of the effect and efficiency of this advertising.
You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software. However, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You will then not be included in the conversion tracking statistics.
You can also deactivate personalized advertising for you in the settings for advertising on Google. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de . You can also deactivate the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https Go to ://www.networkadvertising.org/choices/ and implement the additional information on the opt-out given there.
Further information and Google's data protection declaration can be found at: https://www.google.de/policies/privacy/

Duration of storage
After completion of the contract, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) GDPR, you have the right to object to the processing based on Art. 6 (1) f GDPR and to processing for the purpose of direct advertising.

Contact us if you wish. The contact details can be found in our imprint.

Right of appeal to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that your personal data is not being processed lawfully.

last update: 18.05.2018